The new awards show for unsigned and recently signed directors kicked off to an enthusiastic sold-out house of music video and advertising people at The Mill last night.
Unsigned shortlisted directors from across the UK & Europe networked with London’s leading reps, agencies, production companies & label commissioners, after a screening of the 10 nominated entries to the first Shinies.
The first Shiny Awards attracted just off 300 entries from unsigned and recently signed directors worldwide.
Over 100 judges throughout the music video and advertising industries gave 1,500 instances of feedback to largely appreciative new directors.
30 shortlist jurors from leading positions across the industry debated the 40 videos which scored highly enough to reach the shortlist.
Caroline Bottomley, organiser said: “The winning video for the unsigned category had a huge amount of interest on the night and since the event, as have many other shortlisted directors. Juries and the audience commented on the great quality of the shortlist, I think everyone who came was very happy’.
Best unsigned director:
Curtis Essel for Tariq Disu ‘Livestream’
Commissioned by the artist
Joint best diversity director:
Nadia Lee Cohen for Dram ft A$AP Rocky ‘Gilligan’
Production company Academy/ A+
Commissioned by Joseph Boyd @Atlantic Records
Fanny Hoetzeneder for ‘Turtle: Bloodtype’
Production company Knucklehead
Commissioned by Ali Raymond @Beatnik Creative
Joint best new signing:
Fergal Costello Brave Giant 'The Time I Met The Devil’
Production company Gas & Electric
Commissioned by the band
Isaiah Seret for Alt-J 'Pleader’
Production company Biscuit Filmworks
Commissioned by Andrew Law
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